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Luke Littler plots to launch fitness empire as he bids to trademark name

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KEBAB-LOVING darts ace Luke Littler wants to trademark his name — to flog gym gear.

Luke, 17, plans to stamp it on weightlifting and martial arts kit and waist trimming exercise belts.

Luke Littler wants to trademark his name — to flog gym gear

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Luke Littler wants to trademark his name — to flog gym gearCredit: Getty
Kebab-loving Luke wants to sell waist trimming exercise belts

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Kebab-loving Luke wants to sell waist trimming exercise beltsCredit: Alamy

The canny wonderkid also wants to put his moniker on footballs, golf and tennis balls, “gymnastic and sporting articles” and darts equipment.

Artificial Christmas trees and baubles are also on the list, Luke hoping to cash in on fans’ singing “Walking in a Littler Wonderland” during his World Darts Championship breakthrough.

Supporters serenaded Luke, then 16, with their take on the hit during the festive period tournament in which he lost the final to Luke Humphries, 29, but pocketed £200,000.

Luke, of Warrington, Cheshire, lodged his application to trademark his name with the Intellectual Property Office, last Thursday.

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He did so through his company, Luke Littler Darts.

He had already applied to trademark his nickname, The Nuke, to use on a brand of perfume, as The Sun revealed last month.

Away from business, Luke has continued his sizzling form on the oche.

He scooped £30,000 by winning the Belgian Open last month, with a nine-dart finish in the final.

Luke also wants to put his name on martial arts kit

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Luke also wants to put his name on martial arts kitCredit: Getty
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