AMC plans to charge more for the best seats. Is it a game changer?

Top sport does it. Broadway does. Now AMC is going to charge movie viewers to pay a premium for the best seats in the house.

The movie theater chain, which operates some 950 movie theaters, announced this week that it will base ticket prices on seat location, charge less for front row seats and more for those coveted center seats. Prices will not change from current standards for the remaining seats, AMC said.