CELEBRITY Big Brother winner David Potts could be cashing in six-figure sums after emerging victorious on last night’s finale.
Beating out Nikita Kuzmin, Colson Smith, Louis Walsh and Fern Britton, the Ibiza Weekender star strut out of the ITV compound the victor on Friday night.
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Over the course of the show, David proved himself a true fan favourite on Celebrity Big Brother, with his light-hearted humour and sweet nature becoming a hit inside and outside the house.
Speaking exclusively to The Sun, celebrity PR Ed Hopkins has declared this could be the first major step to a game-changing pace of career for David – which could see him earn some serious dosh.
“I’m confident he will be signing six-figure deals in the coming months,” Hopkins asserted. “I’m sure projects are already signed and agreed, and if he works hard, there’s no reason why he couldn’t earn a million in the next two years. ITV will look after him.”
“David has been on the scene since 2016, when he first came into the entertainment industry as a rep on Ibiza Weekender, but he’s not a household name by any means,” he said. “A lot of people wouldn’t know who he is, but they will do now!
“I think that’s what’s gonna really benefit him from doing this show. He will become much, much more of a household name on a primetime TV show on ITV. All of the shows he’s done in the past are quite niche shows that portray his fun personality, but they’re very boozy, drinky shows and party driven – Celebrity Big Brother has really shown off his personality to full effect.”
Commenting that David’s caring and kind nature – as well as his comedy value – would be a major benefit for him, Hopkins added: “The fact that he’s won is going to open up so many doors for him. He’s been doing brand deals on Instagram and things like that before, but this will open up TV adverts, actual proper campaigns, and he’ll be able to demand more money for social media posts. He’ll gain a lot more on commercial partnerships.”
As well as being able to demand more money, David could also progress his career away from the reality TV circuit that has first made him famous – with fans already claiming that he could become ‘the next Alison Hammond’, who first found fame on civilian Big Brother in 2002.
“I think he’s definitely opened up doors for radio, and I think this will also open up doors for presenting as well, like cameo red carpet presenting as well as competition segments for the likes of This Morning,” Hopkins noted, stating he could also demand money for panto appearances by the end of the year.
“I’m sure his agent will already have a plan in place of what is going to happen next for him, because he would have gone in with a plan – something that they’ve got their eyes on and that they want to achieve,” he concluded.
“That’s why they’ve done this show, to bring David to the next level.”
Celebrity Big Brother is available now on ITVX.
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Celebrity Big Brother: who’s left?
Who are the stars who have survived in the Celebrity Big Brother house?The Sun’s Jamie Downham takes a look…
GOING STRONG
Louis Walsh – The boyband manager, who’s has never knowingly backed down from a fight, regularly trends for for his outrageous remarks
Fern Britton – The former This Morning star called out Phillip Schofield – but has seemed like a kind and gentle soul in the house
Colson Smith – You’ll probably know him best as Corrie’s Craig Tinker – but prepare to find out he’s not much like his character
David Potts – Ibiza Weekender’s breakout star has left that show behind – as well as his trousers by the look of things
Nikita Kuzmin – The Strictly pro is coming onto the show fresh off the show’s tour. Poor lad probably just wants a rest
Bradley Riches – The actor played kindly James McEwan in Netflix hit Heartstopper and he seems just as sweet in the house
HEADED HOME
Gary Goldsmith – Kate Middleton’s uncle was a big signing for ITV, but he was booted out first after failing to impress viewers
Sharon Osbourne – TV legend was a “house guest” on a megabucks deal and an ensuite bedroom, but disappeared after nine days
Lauren Simon – Real Housewives of Cheshire star was the second person to leave. The stars put her up for eviction and the public did the rest
Levi Roots – The Reggae Reggae Sauce inventor delivered some spice, but got evicted third in a double-dumping with Ekin-Su
Ekin-Su Cülcüloğlu – After ruffling a few feathers and getting involved in a spat with Marisha, this Love Island star was sent packing by fans
Marisha Wallace – After just over two weeks in the house, this West End star was sent packing.
Zeze Millz – This social media star ruffled a few feathers and was the sixth person to be evicted.
